Airport Gateway Business Improvement District Marketing & Promotion Matching Grant:

We’re All In Small Business Grant – Phase 2

The We’re All In Small Business Grant Phase 2 program is designed to help small businesses get back on their feet as they re-emerge from the COVID-19 pandemic, while also encouraging adoption of best practices to keep employees, customers, and communities safe.

Funded by the federal Coronavirus Aid, Relief, and Economic Security (CARES) Act, the We’re All In Small Business Grant Phase 2 program will provide grants to Wisconsin small businesses to assist with the costs of business interruption or for health and safety improvements, wages and salaries, rent, mortgages, and inventory.

You must apply online. The application will be available at on October 19 at 8:00 a.m. If you cannot apply online, you may request assistance by calling the Wisconsin Department of Revenue (DOR) at (608) 266-2772.

  • *Please note, this program is being administered by Wisconsin Department of Revenue* For questions and more information contact: (608) 266-2772 or email
  • Information Site
  • Applications accepted Oct. 19th – Nov. 2nd

Pandemic Unemployment Assistance (PUA) now available in Wisconsin:
Department of Workforce Development is taking applications for PUA benefits. PUA is a new federal unemployment benefit created in the CARES Act. PUA is for individuals who are unemployed and otherwise not eligible for unemployment benefits. PUA is for up to 39 weeks and covers self-employed individuals, independent contractors, people with limited recent work history, and others not covered by regular UI.


This program is focused on existing businesses looking for business financing during COVID-19. Business owners have two options to pick from depending on their needs: a line of credit or a term loan.

The SBA (US Small Business Association) Paycheck Protection Program (PPP)

  • Paycheck Protection Program (PPP) – The U.S. Small Business Administration, in consultation with the Treasury Department, released a simpler loan forgiveness application for Paycheck Protection Program (PPP) loans of $50,000 or less.  Learn More
    • Click here to view the simpler loan forgiveness application.
      Click here to view the instructions for completing the simpler loan forgiveness application.
      Click here to view the Interim Final Rule on the simpler forgiveness process for loans of $50,000 or less.

EN ESPAÑOL – Asistencia de préstamos por desastre de la SBA

Kiva Loans:

Kiva recently announced major changes to the Kiva U.S. program in response to the COVID-19 Coronavirus outbreak. They are eager to help small businesses struggling under the impact of this pandemic.

Credit Card Assistance:
Citi –
Capital One –

U.S. Chamber Provides Small Business Guide for Emergency Loans
Employee Retention Tax Credit Info

  • The Coronavirus Aid, Relief, and Economic Security (CARES) Act allocated $350 billion to help small businesses keep workers employed amid the pandemic and economic downturn. Known as the Paycheck Protection Program, the initiative provides 100% federally guaranteed loans to small businesses who maintain their payroll during this emergency.
  • Importantly, these loans may be forgiven if borrowers maintain their payrolls during the crisis or restore their payrolls afterward. The administration soon will release more details including the list of lenders offering loans under the program.
  • In the meantime, the U.S. Chamber of Commerce has issued this guide to help small businesses and self employed individuals prepare to file for a loan.

**LISC Small Business Relief Grant: closed**

  • The Round 4 application period is now closed. Please register HERE to be notified of the next round opening July 27. For questions, please review our grant information and FAQ.

**Due to overwhelming demand, the program is unable to accept new applications.**
US Chamber of Commerce ‘Save Small Business Fund’:
$5,000 Grants available, application went live April 20, 2020: APPLY HERE
Qualifying Businesses must:
1. employ between 3-20 employees
2. be located in an economically vulnerable community (zip codes 53221, 53215, 53207 qualify)
3. have been harmed financially by the COVID-19 pandemic

**Due to an overwhelming response of 60,000 applicants to date, the Fund is not currently accepting new applications.**
Restaurant Employee Relief Fund (RERF):
Restaurant workers experiencing extraordinary hardship in the wake of the coronavirus disease (COVID-19) outbreak can apply online for a one-time $500 grant. You can apply for aid here –

**Interested Artists: Applications are closed as of Wednesday, April 1, 5:00 pm. Should additional significant funds become available, we will reopen applications.**
Artist Relief Fund (
IMAGINEMKE has opened an artist relief fund for individual artists):

**Bartender Emergency Assistance Program Grant: Acceptance of new applications have been being suspended as of June 15, 2020 due to decrease in application volume and drawdown of funding.**